I Help Founders & Brands Grow Profitably
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My Services
My 3-Step Consulting Process
A Simple, Operator-Led Process
I focus on finding what’s broken, fixing it correctly, and optimizing for real revenue — not vanity metrics.
Install the System
Build and implement the right paid traffic, conversion, and retention systems based on what the business actually needs. This isn’t templated work — it’s installed based on your data, your offer, and your stage.
Optimize for Outcomes
Once the system is live, we optimize toward outcomes that matter: efficiency, scale, and profit. Decisions are made based on performance, not opinions.
Questions Before Working Together/Buying
No. All strategy, setup, optimization, and decision-making is done by me. That’s intentional. Results come from judgment and execution, not task delegation or junior account managers.
Both, but execution always comes first. Strategy only matters if it’s installed and measured. I focus on diagnosing what’s broken, fixing it correctly, and optimizing toward outcomes that actually move the business forward.
I work with e-commerce brands and local businesses that already have demand but want more efficiency, clarity, and profitability. If you’re serious about improving performance, not chasing shortcuts, the process works.
No two businesses are identical, which is exactly why not everything I offer is templated.
Every engagement starts with diagnosing what’s actually happening inside your business: traffic quality, conversion efficiency, spend allocation, and follow-through. From there, decisions are made based on data, not assumptions. While results always vary, this process works because it’s the same one I use in my own businesses and apply across every brand I work with, focused on fixing real constraints, not chasing quick wins.
When it comes to the lessons, they're rooted in fundamentals, and work for every brand/business I work with, if they don't work, it's something else within the funnel.